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Digital Storytelling in Fundraising
May 23, 2018 @ 11:00 am - 12:00 pm
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This online course is offered by NTEN. Visit their website for full details and to register. NTEN Members $125/Non-members $250
In this course, you’ll learn how to use storytelling across a variety of channels to compel your audiences to engage in your mission with you rather than watching you after the fact. You’ll learn how to master turning even the most day-to-day tasks of your organization into compelling narratives or behind-the-scenes videos to create shared experiences. These experiences integrate results and impact in emotional ways to help you gain the trust and support of your donor community.
In this hands-on course, we’ll look at a variety of case studies and create your organization’s own storytelling strategy—you’ll learn how to plan internally for storytelling projects, how to use timeless storytelling techniques to create powerful content, and how to map your stories across multiple platforms.